ACHTUNG!
Attention is a scarce resource, right?
Then why do you write so much? Why so complicated? To feed your little writer's ego?
Do better: write well instead.
Even political assassinations don't require manifestos these days. Just write a meme.
Social media monetize your attention. Work consumes your attention. Solitude and alienation melt your attention.
Politics must regenerate attention instead of competing for attention. Your politics will never be more interesting to most people than a cat video. Deal with it.
Protect others from what destroys their attention.
Attention is the foundation of power because is a prerequisite for cohesive action.
Without attention, we don't know where we stand. We don't know what we want. We don't know how to act.
If your political strategy needs attention from people, work to build such attention.
Careful: building attention does not mean attracting attention or competing for attention.
People cannot be moralized into being attentive. We are seeing that even a genocide eventually gets boring.
The recipe is the following:
SHIELD! FOCUS! REWIRE!
Shield your peers from the attention drains: give them social life outside of social networks. Give them support to leave shitty, exhausting jobs. Create bubbles of calm focus for them to thrive.
Focus your peers through collective intelligence: don't make them read books, but recap the books for them. Summarize the news. Filter knowledge. Connect the dots with them. Make them experience change. Groups know more than individuals.
Rewire their brains: regulate them, at home or remotely. Make them exercise their brain. Help them figure out paths to constructive medication, not to be more productive, but to be able to commit more consistently to political action.
Individual attention is a collective project.