“The advertising man is the enfant terrible of the time, unabashed before the eternities. He does not conceal his awareness of the fact that he is the cornerstone of the most respectable American institutions; the newspapers and magazines depend on him; Literature and Journalism are his hand maidens. Even war needs him.”
—S. N. Behrman in The New Republic, 1919
Do social media advertisers realize they have the same power today, by funding the new engines of literature, journalism, and war?
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